Have you ever had a potential donor avoid you? We know that the feeling is not sweet at all. When it comes to establishing a relationship with donors, think of it like a pendulum, where building a relationship is on one side, and asking for money is on the other. Which side weighs the heaviest?

Sometimes we forget that every moment can be productive, but a quick self assessment can help us make progress in even the smallest of ways. Yes, fundraising does require your time and attention, but small things can be done in productive 10 minute windows as well.

I have a client who has been raising funds for a month, and four times the same series of events has happened to him. This particular client does international ministry work, something that can be seen as unfamiliar and risky territory.

In our experience, knowing what you need, how you need it, and directly asking for it in any culture is the most effective approach. The more important part about all of that is to be clear. In an indirect culture you can be clear about what you are looking for, but you may not ask for a person to make a decision right then and there.

Fundraising is like building a home. It’s not done over night, and it requires a plethora of things to be done correctly and admirably. To really get the job done, you need the right tools to change your vision into a project brought to fruition!

Giving history is a great indicator for identifying major donors. If someone has given you at least $500 in the past, they could potentially give again and give more. Making the leap from $500 to $1,000 is likely not a huge jump for most major donors

If you are raising more than $30-$40k per year, we recommend you have some level of major giving. In general, this is someone who has the capacity to give a single gift of $1,000 or more